
CAES Brand Style Guide
The University of Georgia College of Agricultural and Environmental Sciences (CAES) plays a vital role in advancing the University of Georgia’s land-grant mission through scientific research, academic instruction and community engagement across Georgia and beyond. Communicating that impact with clarity and consistency is essential to strengthening our reputation and deepening our connection with students, stakeholders and the broader public.
This sub-brand style guide serves as a centralized resource for maintaining a cohesive CAES brand identity within the framework of the UGA parent brand. It offers practical guidance for brand and logo use, visual design, messaging and tone — empowering communicators across the college to present our work with accuracy, credibility and confidence. While rooted in UGA’s core brand standards, the CAES sub-brand reflects the distinct voice, values and scientific focus of our college.
The CAES Office of Marketing and Communications (OMC) is here to support your work by providing comprehensive creative and communications services that elevate the college’s impact both locally and globally. Requests for professionally developed media should be directed to OMC via this project request form.