This toolkit provides language, graphics and other marketing resources to help you share the resources provided by the UGA Extension Behavioral Health Team.
Key messaging
The UGA Extension Behavioral Health Team offers guidance on emotional well-being, stress management and substance abuse prevention. The team’s mission is to ensure that every Georgian has the tools they need to confidently approach life’s challenges. With research-backed strategies and resources, the team helps people — especially Georgia farmers and farm families — find the support they need for a happy, healthy life.
Sample post captions
Use the hashtags: #UGAExtension #RuralGeorgiaGrowingStronger
Tag CAES in your posts: Facebook, Instagram, LinkedIn, Twitter/X
Tag UGA Extension in your posts: Facebook, Instagram, LinkedIn
🚜 Take a moment to explore the mental well-being resources offered by UGA Extension. From stress management to coping strategies, we’re here to support you every step of the way. Get resources here: site.extension.uga.edu/mentalwellbeing
UGA Extension is dedicated to helping Georgians manage stress, mental health and substance use. 🌱 From our Farm Stress Summit to our opioid misuse prevention toolkits, our initiatives are helping improve well-being across the state. 🌾 Find resources and more at the #linkinbio!
🌱 The Behavioral Health Team at UGA Extension is dedicated to empowering farmers and farm families with the tools they need to thrive. From stress management techniques to resilience-building strategies, our resources are designed to support you and your family’s mental well-being. 🧠 Explore our resource library here: site.extension.uga.edu/mentalwellbeing
Twitter/X
Are you or someone you know struggling with stress, mental health or substance abuse? 🌿 The UGA Extension Behavioral Health Team offers research-based education and resources to support community well-being. Learn more: site.extension.uga.edu/mentalwellbeing
Digital Assets
Resources
Before posting on social media, be sure to review our social media guidelines and ensure your posts are compliant with the most recent accessibility standards using our digital accessibility handbook. Ask yourself these key questions before posting:
- Do my graphics have enough contrast to be readable? If not, check out the “using color” section of our digital accessibility handbook.
- Have I included alt text alongside all of my images? If not, check out the “alternative text” section of our digital accessibility handbook.
- Does my video have captions? If not, check out the “video and audio” section of our digital accessibility handbook.
- When sharing on Instagram, are my links interactive? If not, include the URL in your profile bio as opposed to the post caption.
Questions
Please contact Jo McLaughlin at jo.mclaughlin@uga.edu with any questions.