This toolkit provides language, graphics and other marketing resources to help you promote CAES’ brand anthem, a video showcasing how the University of Georgia College of Agricultural and Environmental Sciences (CAES) is advancing agricultural and environmental sciences across Georgia and beyond.
Key messaging
In the lab and in the field, the world-renowned faculty, staff and students at the UGA College of Agricultural and Environmental Sciences (CAES) are pioneering new methods, making groundbreaking discoveries and using cutting-edge technology to advance agricultural and environmental sciences across Georgia and beyond.
With award-winning undergraduate and graduate programs in Athens, Griffin and Tifton, Georgia, CAES is ensuring the future of agriculture and the environment for generations to come โ from the clothes we wear to the food we eat to the water we drink.
Sample post captions
Use the hashtags: #CAES #AgDawgs #GeorgiaAgriculture
Tag CAES in your posts: Facebook, Instagram, LinkedIn, Twitter
Tag CAES Alumni Association: Facebook, Instagram, LinkedIn
๐ฑ In the lab and in the field, the world-renowned faculty, staff and students at the UGA College of Agricultural and Environmental Sciences (CAES) are pioneering new methods, making groundbreaking discoveries and using cutting-edge technology to advance agricultural and environmental sciences across the globe.
๐ฅ See how CAES’ work is shaping the future โ starting right here in Georgia: https://ugacaes.org/anthem
๐ฑ From classrooms to labs to fields around the world, @uga_collegeofag shapes leaders who are transforming the future of the food we eat, clothes we wear and water we drink.
Take a look at how CAES is advancing agricultural and environmental sciences for generations to come at the #linkinbio!
๐ At the UGA College of Agricultural and Environmental Sciences (CAES), purpose fuels discovery and discovery drives impact.
CAES’ world-renowned faculty, staff and students are pushing the boundaries of scientific innovation, advancing sustainable agriculture and preparing the next generation of leaders to advance agricultural and environmental sciences across Georgia and beyond.
๐ See the story behind our missionโand why it matters for communities everywhere: https://ugacaes.org/anthem
Twitter/X
In the lab and in the field, @UGA_CollegeofAg’s world-renowned faculty, staff and students are pioneering new methods, making discoveries and using cutting-edge technology to advance agricultural and environmental sciences across Georgia and beyond. ๐ ugacaes.org/anthem
Digital Assets
When sharing, please use this link: https://ugacaes.org/anthem
Resources
Before posting on social media, be sure to review our social media guidelines and ensure your posts are compliant with the most recent accessibility standards using our digital accessibility handbook. Ask yourself these key questions before posting:
- Do my graphics have enough contrast to be readable? If not, check out the “using color” section of our digital accessibility handbook.
- Have I included alt text alongside all of my images? If not, check out the “alternative text” section of our digital accessibility handbook.
- Does my video have captions? If not, check out the “video and audio” section of our digital accessibility handbook.
- When sharing on Instagram, are my links interactive? If not, include the URL in your profile bio as opposed to the post caption.
Questions
Please contact Nele Langhof at nele@uga.edu with any questions.
